EarthToday is a for-purpose company that was founded to accelerate nature protection and increase awareness of the state of the planet. A tech startup with a revolutionary approach to gather a global community and exponentially accelerate Earth’s protection.

On our digital media platform,, everyone can protect nature for €1.20 per m². You can virtually visit your m² and learn more about how it’s protected. As a brand, you can connect protected m² of nature to your products and services. 83% of all revenue always goes directly to the nature protection organizations. These partners, united in the Union of Nature Foundation, protect the actual m² in nature reserves across the globe. also informs, inspires, educates and entertains community members with daily content about what’s happening on Earth today. Together we can share perspectives and protect 50% of the planet by 2050. Meter x meter.

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